Advertising campaign and Branding

Brooklyn Heavy Metal is a jewelry line based in Brooklyn, NY. As defined by the creator of the line, BHM is the dichotomy of city and country, glamour and grunge and is reflected in each unique handmade piece.

The challenge for this advertising campaign was to create a strong visual that really shows the innovative world of BHM; its original designs, shapes and materials.


Branding and Logotype design



Advertising Art Direction



Advertising Art Direction



Advertising Art Direction